About

About Us

Maui True North was born out of pure passion for surfing and water sports. We love to share the stoke and teach others how to surf in Maui. Experience the thrill of wave riding by choosing a high-quality, private and individualized Maui surf lesson with Maui True North. With over 15 years of professional teaching experience, we aim to make your lesson your best session ever!

 
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Brett Sheerin, Owner

Brett Sheerin has lived in Hawaii for almost 20 years. As a Cabrinha Ambassador, Brett has surfed and kited around the world with industry professionals like Susi May, Pete Cabrinha, Reo Stevens, Ben Wilson and Jesse Richman. Brett is an active member of the Maui community, coaching the surf team of Adaptive Maui.

 

“Surfing is not just a sport, it’s a lifestyle.”

Our Mission

We provide expert and fun kite and surf lessons, opening up your mind and body to what is possible.

 

Our Expertise

We teach new skills, and new life lessons. We will even teach you a thing or two about nature!

Our Values

Honesty. We tell it like it is! We strive to keep your lesson safe, fun and in line with your abilities.

 

Our Spirit

We’re all about having fun! We’re passionate about teaching the sport we love and sharing the Maui lifestyle.

Our Vision

A community of adventurous minded athletes and explorers discovering themselves in nature.

 

Our Integrity

We stand by our quality and goal to make your lesson a fun experience. If there are safety concerns, we don't push it.

The Backstory

I was born in West Orange, New Jersey and have lived there for the first 30 years of my life. Later on, in 2003, I moved to Hawai’i. Growing up, I didn't live in an area with many surfers. But despite that fact, I used to dream about surfing. Every Summer I've spent at the Jersey shore, I tried my best to convince my parents to buy me a surfboard.

As far back as I can remember I wanted to be a surfer. Although they didn't know how serious I was at the time, one summer, my Dad finally rented a long board. He and my older brother unsuccessfully tried to surf, but when I took the board out myself - at the age of about 7 - I've quickly made friends with the waves and stood up on my own, without any help or instructions. Needless to say, I was immediately hooked!

 
Namotu Lefts in Fiji. Dreams do come true!

Namotu Lefts in Fiji. Dreams do come true!

 
“As far back as I can remember I wanted to be a surfer.”

“As far back as I can remember I wanted to be a surfer.”

 

At 14, I got my first real surfboard and have been surfing ever since. My ocean time was limited though, due to my location and the long, cold winters. Finally at the age of 31, I've decided to accept the invitation from a friend. He had moved to Oahu from New York City and I finally took the trip I always dreamed of visiting Hawaii. But the day I was supposed to fly home to New Jersey, I decided extended my trip for another week.

The biggest south swell in ten years hit the islands! I just couldn't say "no" to such an opportunity and got to surf the most beautiful, cleanest and bright green walls of water I had ever seen! My skills were not quite ready for the big waves of Hawaii though. At the time, I could barely keep up with the wind, but gave it my all and experienced something amazing. I remember looking up at the planes flying over my head from Honolulu. I was trying to figure out which one I was supposed to be on.

 

When I finally went back home to New Jersey, I immediately came to a decision: I got rid of all my stuff and moved back to Hawaii. I've lived on the north shore of Oahu for the first five years, and surfed like there was no tomorrow! It took me a while to successfully polish my skills, but after five short winters of surfing in the mecca of the surf world, I had finally decided to move to Maui. Once the windiest island in the world became my home, I decided to take up a wind sport to supplement my surfing.

I fell in love with kiting in Maui from the very first try. But it was quite dangerous to learn how to kite surf by myself. After unsuccessfully attempting to learn everything on my own, I finally gave in and took a kite surfing lesson. It was the best money I've ever invested! I was able to ride the waves when the weather was windy and just surf when the weather was calm!

 
Teaching surfing in Fiji.

Teaching surfing in Fiji.

 
Freediving on Maui. Loving watersports in all its forms!

Freediving on Maui. Loving watersports in all its forms!

 

I was so happy with how much I had learned, I decided to start teaching others and help them experience the same thrill as I did! My journey began when I started working for a surfing school in Hawaii. I got to share the stoke of both water sports with everyone who wanted to learn or just try surfing and kiting to see what it's like. I've been living on Maui for 15 years and am proud to call the island my home. Maui True North was born out of pure passion. I love teaching others how to surf in Maui and help them experience the thrill of riding the ocean waves.

Being a Maui surf and kite instructor and a tour guide has always been an amazing experience for me, as well as for my students. I invite you to take a lesson or a tour! Whether you're a first timer or an experienced surfer, you'll get to have an amazing time surfing or kiteboarding. If you’re an adaptive rider and want to experience kiting and surfing, contact me and we’ll get you on the water! 

Got a special request? Ask about our custom packages! And if the waves are flat and the wind isn't up, I'll help you discover local hang out spots and find other fun things to do on the island.

FOLLOW @MAUITRUENORTH ON INSTAGRAM

 
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Book your Maui surf lesson today!

Get ready to ride your first wave and make memories for a lifetime!